Marketing is the backbone of your business, ensuring that you grow your audience and convert as many leads to customers as possible. However, for most business owners, running a successful marketing campaign can be pretty time-consuming, especially when you want to promote your brand across multiple channels.
Fortunately, it's never been easier to outsource your marketing needs to a third-party agency. But how much should you outsource, and how can you ensure you get the best return on your investment? Let's break it down.